Privacy Policy

2. How We Use Your Information

We use the information we collect to operate and improve our services, including to:

• Process and fulfil your orders and manage your account.
• Personalise your shopping experience and recommend products.
• Communicate transactional and promotional updates, with your consent.
• Prevent fraud, secure our platform, and comply with legal obligations.
• Improve our products, marketing, and customer experience.

3. Cookies & Tracking Technologies

Cookies are small files placed on your device to make our site work and to understand how it is used. We use essential cookies to operate the site, functional cookies to remember your preferences, and analytics cookies to measure performance. You can manage or disable cookies through your browser settings; however, some parts of our services may not function properly without them.

4. Sharing & Disclosure

We do not sell your personal information. We share it only in these limited circumstances:

• With trusted service providers who help us run our business (payment processing, shipping, IT, analytics).
• When required by law, regulation, or a valid legal request.
• In connection with a merger, acquisition, or sale of assets.
• With your consent, or at your direction.

5. Data Retention

We retain your information only for as long as necessary to fulfil the purposes described in this policy, comply with our legal obligations, resolve disputes, and enforce our agreements. When we no longer need your data, we securely delete or anonymise it.

6. Data Security

We implement appropriate technical and organisational measures — including encrypted transmission (TLS), access controls, and restricted internal access — to protect your personal information from unauthorised access, alteration, disclosure, or destruction. No method of transmission or storage is completely secure, but we work continuously to safeguard your data.

7. Your Rights & Choices

Depending on your location, you may have the right to:

• Access, correct, or update the personal information we hold.
• Request deletion of your personal information.
• Opt out of marketing communications at any time.
• Restrict or object to certain processing activities.
• Request a copy of your data in a portable format, where applicable.

To exercise any of these rights, contact us using the details below. We will respond within the timeframe required by applicable law.

8. Children's Privacy

Our services are not directed at individuals under the age of 16, and we do not knowingly collect personal information from children. If you believe a child has provided us with their data, please contact us and we will take steps to remove it promptly.

9. Third-Party Links

Our site may contain links to external websites or services that we do not operate. This privacy policy does not govern those websites. We encourage you to review the privacy practices of any third party before providing them with your information.

10. International Transfers

We may transfer and process your personal information in countries other than the one in which you reside. Where this occurs, we take appropriate safeguards to ensure your data remains protected to the standards described in this policy, in accordance with applicable data protection laws.

11. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the "Last updated" date and post the new policy on this page. For material changes, we will take reasonable steps to notify you in advance and, where required, obtain your consent.